Although the opportunities for fun and timely social content diminished slightly when I moved from custom t-shirts to small business lending, I still made sure to take advantage of every opportunity that I could. Most notably, January 2019's government shutdown opened us up to a very timely and relevant opportunity. I wrote a press release, which I then cross-published as a blog post and social content. The press release got the attention of American Banker magazine, who featured StreetShares prominently in an article about the shutdown.